{"product_id":"american-crew-shampoing-pre-coiffant-volumisant-boost-pre-styling-cleanser-nettoie-equilibre-et-prepare-le-volume","title":"Boost Pre-Styling Cleanser (250ml\/8.4oz)","description":"\u003ch2\u003eAmerican Crew - Boost Pre‑Styling Volume Shampoo\u003c\/h2\u003e\n\u003cp\u003eThe Boost Pre‑Styling Cleanser by American Crew is a technical shampoo designed to prepare the hair for styling while helping to balance the scalp. Its cleansing formula effectively removes buildup and impurities while creating the ideal foundation to maximize volume and the performance of styling products.\u003c\/p\u003e\n\u003cp\u003eIt is particularly suited for fine or flat hair that needs more structure and lightness, while leaving a clean, modern feel thanks to its fresh and subtle signature fragrance.\u003c\/p\u003e\n\u003ch2\u003eHair types\u003c\/h2\u003e\n\u003cp\u003eFor fine or thinner hair\u003c\/p\u003e\n\u003ch2\u003eAdvantages\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003ePre‑styling cleanse:\u003c\/strong\u003e Removes product buildup and impurities while conditioning the hair for styling.\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eVolumizing effect:\u003c\/strong\u003e Provides lift from the roots to visibly enhance volume and texture.\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eScalp balance:\u003c\/strong\u003e Helps maintain a healthy scalp without excess oil or dryness.\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eStyling optimization:\u003c\/strong\u003e Improves the performance and hold of styling products applied afterward.\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eProfessional lightweight feel:\u003c\/strong\u003e Cleanses without weighing the hair down, ideal for fine or thinning hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eFragrance\u003c\/h2\u003e\n\u003cp\u003eThe Fresh Boost Citrus fragrance offers a fresh and modern signature typical of American Crew. It opens with light citrus notes, delivering a clean and energizing sensation, then evolves into a clean and subtly masculine base.\u003c\/p\u003e\n\u003cp\u003eThis balanced and discreet composition perfectly complements styling routines, leaving the hair fresh, light, and ready to be styled without interfering with other products.\u003c\/p\u003e\n\u003ch2\u003eHow to use it\u003c\/h2\u003e\n\u003col\u003e\n\u003cli\u003eApply to wet hair.\u003c\/li\u003e\n\u003cli\u003eMassage gently into the scalp to activate the cleansing action.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly.\u003c\/li\u003e\n\u003cli\u003eRepeat if necessary.\u003c\/li\u003e\n\u003cli\u003eUse before applying styling products to maximize volume.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch2\u003eIngredients and their benefits\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eGentle cleansing agents:\u003c\/strong\u003e Effectively remove buildup and impurities without stripping the scalp.\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eVolumizing polymers:\u003c\/strong\u003e Add body and support the hair fiber for an instant lifting effect.\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eLight conditioning agents:\u003c\/strong\u003e Help maintain hydration while preventing the hair from being weighed down.\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eBalancing agents:\u003c\/strong\u003e Help stabilize the scalp for a healthier environment, ideal for styling preparation.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eTip\u003c\/h2\u003e\n\u003cp\u003eFor maximum volume, use this shampoo in combination with a Boost or volumizing styling product from American Crew. Apply the styling product to slightly damp hair to enhance lift.\u003c\/p\u003e\n\u003cp\u003eMade in the United States\u003c\/p\u003e\n\u003cp\u003e\u003ciframe src=\"\/\/www.youtube.com\/embed\/DvGDOHMx6Bg\" width=\"600\" height=\"336\" allowfullscreen=\"allowfullscreen\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ciframe src=\"\/\/www.youtube.com\/embed\/M1Bk4cmX8Kw\" width=\"600\" height=\"336\" allowfullscreen=\"allowfullscreen\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ciframe src=\"\/\/www.youtube.com\/embed\/gv6BkBDva8s\" width=\"600\" height=\"336\" allowfullscreen=\"allowfullscreen\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e","brand":"American Crew","offers":[{"title":"(250ml\/8.4oz)","offer_id":51927363780902,"sku":"CC0000041706","price":16.9,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0949\/8624\/0294\/files\/ldxdmwu9klzm7uvizghx.jpg?v=1768852398","url":"https:\/\/bladesbarbier.com\/en\/products\/american-crew-shampoing-pre-coiffant-volumisant-boost-pre-styling-cleanser-nettoie-equilibre-et-prepare-le-volume","provider":"Blades Barbier","version":"1.0","type":"link"}